Fede

Allergic to boring, impossibly optimistic, obsessed with branding, UI, CX. I like to champion positive disruption, community and belonging. I’m a creative "solutionist". Whether leading a team or a project, I get the job done. I fuse strategy, storytelling, and design to create work that grabs attention, makes people feel, and refuses to be ignored. If it’s not memorable, it doesn’t work.