Caro

Accomplished digital media leader with a broad base of experience growing and evolving brands across both established and startup environments. Demonstrated expertise incubating nimble, creative teams to develop compelling content for ever-evolving digital and social platforms. Leads with a focus on business sustainability while emphasizing creative excellence, brand ingenuity, operational efficiency, profitability and team culture. Specialties include defining brand focus and white space, driving creative content development, implementing innovative programming strategies, audience growth, revenue diversification and generation, P&L oversight, content marketing, strategic partnerships, influencer activation and mentorship/team building. Adept at guiding teams toward financially sustainable businesses across digital, social, broadcast, print and podcast/audio channels.